Dear Music Lover,
I would like to take this opportunity to thank you for visiting Audio Cognoscenti and I hope my Blog topics, expert opinions, and the information I share are helpful with regard to improving your sound system and interesting enough to keep you coming back. I welcome all suggestions that can help enhance this experience.
I have been in this hobby for over 50 years and I am very passionate about achieving exceptional sound from components that the majority of individuals in this hobby can actually afford. With that being said, one of the reasons I created Audio Cognoscenti was to share my experiences (though Blogs) with other music lovers and more importantly, to mitigate the copious number of Brick-and-Mortar High-End Audio Retailers closing their doors and going out of business-In other words, a website promoting the urgent need to support the Brick-and Mortar High-End Audio Retailers.
Help me continue my blog by clicking here to donate $50, $25 or anything you can offer today.
The On-Line Market place and this fragile economy have been formidable forces that have ineluctably eradicated the ability of a huge number of high-end audio consumers to conveniently view and audition high-end audio components because so many brick-and-mortar high-end audio retailer's business models floundered and as a result no longer exist.
Audio Cognoscenti embraces the commitment and services of the brick and mortar High-End Audio Retailers. Without them, we are unable to audition high performance equipment and hear the differences that redefine our musical truth and deepen our emotional connection to the music. High-End Audio Retailers have made substantial investments to provide high-end audio consumers with their unique expertise and services. Without High-End Audio Retailers to allow consumers to audition high-end audio products there is no way for manufacturers to add new customers. Audio Cognoscenti also recognizes the disparity that exists as a result of where one resides.
For example, California, New York, Illinois, Florida, Texas, Virginia, Colorado, Oregon, and Washington have more audio retailers than all the other states. This limits the ability for many potential high-end customers to audition different product lines of high performance equipment.
Donate to Audio Cognoscenti, your one stop shop for high-end audio consumers. Every dollar goes to continued research and blogging.
Clearly, the on-line presence is here to stay and I created Audio Cognoscenti in an attempt to leverage that force. Initially, I wanted to charge brick-and-mortar high-end audio retailers a minimal fee to advertise their businesses on my site which I believed would give them an additional web presence in addition to their own web sites. I also envisioned Audio Cognoscenti as a One Stop Shop for the high-end audio consumer as more brick-and-mortar high-end audio retailers joined the Audio Cognoscenti family. I ultimately have decided to allow all interested brick-and-mortar high-end audio retailers to advertise their businesses on Audio Cognoscenti at no cost because it is my sincere and genuine desire to make a difference for these dedicated high-end audio businesses in spite of the inimical challenges that face their business.
Online High-End Audio shopping ostensibly saves the consumer money and is undoubtedly the driving force behind this concept. However, upon closer examination, when one considers all of the benefits High-End Audio Retailers offer the consumer, the dollar savings becomes a mute point.
Audio Cognoscenti makes the following case for supporting High-End Audio Retailers:
Services:
High-End Audio Retailers will provide you with set-up services which will allow you to obtain the optimum performance from your Audio Equipment purchase. If a problem occurs, High-End Audio Retailers will service your equipment and in most cases will provide you with a comparable piece of equipment while yours is being serviced.
Intimate Scale:
High-End Audio Retailer's space will be designed for listening, and conversation.
Demo Rooms:
Most High-End Audio Retailers will have multiple listening rooms with systems at different scales and prices, meeting different needs.
Human Attention:
High-End Audio Retailers will have knowledgeable salespeople on hand to orientate you, provide options for comparison, answer questions, and offer advice.
Love of Music:
High-End Audio Retailers and their salespeople typically get into the business because they love music.
Opportunity to Listen:
To feel the full impact of High-End Audio, you need to listen with your own ears and HEAR the difference. High-End Audio Retailer's trained sales staff will offer you ears-on experience in a relaxed atmosphere and allow you to
discover your "Musical Truth" in the world of high-end audio.
Develop a Long-Term Mutually Beneficial Relationship:
By going to a retailer with knowledgeable salespeople, you can establish a relationship which will further assist you in your future purchases. This will allow you to gain first-hand knowledge on products, get some tips from the salespeople themselves which will ultimately insure better sound in your home and possibly negotiate a deal that can yield savings beyond that of purchasing from an online vendor.
The Verified Pay Pal Donation Button was added to Audio Cognoscenti so it can continue, without
taking advertising dollars from the already struggling brick-and mortar high-end audio retailers, offering readers real, unbiased perspectives on high-end audio without any influence from magazine reviews or manufacturer bias.
Audio Cognoscenti also recognizes the need to attract a younger audience to the beauty of high-end audio and is designed to inform and educate them to the fact that higher performance equipment will enhance their musical enjoyment. All donations will go toward this site continuing its efforts to bring more brick-and-mortar high-end audio retailers on-board providing the high-end audio consumer greater convenience when searching for high-end audio equipment and/or High-End Audio Retailers. This serves the many potential high-end audio consumers who, depending on where they live, have a very limited number or no High-End Audio Retailers near them. Audio Cognoscenti will continue its efforts to bring the younger generation into the high-end audio fold realizing that this huge market embracing high-end audio will benefit the entire High-End Audio Market. Audio Cognoscenti will continue searching out esoteric, revolutionary products and companies and sharing that information with its readers. A perfect example is the recent Blog on this new company
SOUND DESIGN LABS http://www.sounddesignlabs.org/
With your support, Audio Cognoscenti will remain a force championing for the Brick-and-Mortar High-End Audio Retailers.
Donate what you can today. We appreciate your support.
AUDIO COGNOSCENTI